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[[File:2006AT4932.jpg|thumb]]
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''Dumb Animals'' is the name of a Public Information Film released in 1985. It was made by "''Respect for Animals''". An organization attempting to stop the animal fur trade industry.
{{#seo:
|keywords="Dumb Animals Commercial, Respect for Animals commercial, Anti-fur Dumb Animals, Dumb Animals 1980s"
}}
{{Infobox Shock Site
|title = Dumb Animals
|image = 2006AT4932.jpg
|maker = Respect for Animals
|type = Anti-Animal Fur trading PSA
|date = 1980s
|imagecaption = The poster for "Dumb Animals"
}}
'''Dumb Animals''' is the name of a public information film, made by a charity known as "''Respect For Animals''" attempting to stop animal fur trading.


The ad is a cinema ad, it starts with a woman in a thick fur coat walking down the catwalk, with pop music playing in the background. Two other women join her also wearing thick fur coats as people watch and clap with cameramen taking photos. A while after the first woman stops and starts spinning in place to show off her fur coat, when one of the audience members notices blood on her face. Blood then starts spilling everywhere whilst the screams of different animals are heard. The women then walks away from the camera with her fur coat in her hand being dragged on the floor, leaving a trail of blood behind her as if it was a bag with a dead body inside.
The commercial begins with three women in the boutique showing off their fur coats with pop music playing along in the background, However, as they start to spin, their coats spreading out blood right in front of the people with animals screaming in the background. The commercial ends with a woman walking out while holding a coat that was covered in blood, and a text displaying "''It takes up to 40 dumb animals to make a fur coat, But only one to wear it.


<p class="mw_paragraph">The ad then ends by cutting to black followed by text that says: '''"''It takes up to 40 dumb animals to make a fur coat. But only one to wear it.''" '''Ending with the organization's logo, their P.O. Box and address.
A poster for "Dumb Animals" was created through the collaborative efforts of art director Jeremy Pemberton and renowned fashion photographer David Bailey. The poster featured the lower body of a woman donning a short black skirt, tights, and high-heeled shoes. Behind her trailed a fur coat, leaving a trail of bright red blood in its wake. The work was commissioned by the anti-fur organization Lynx as a protest against the fur industry, forming part of a compelling campaign in collaboration with Greenpeace.<ref>https://www.vam.ac.uk/blog/projects/dumb-animals-lynxs-campaign-against-the-fur-industry</ref>
<h2>Links</h2><u>NOTE</u>: The following video contains graphic content!
==References==
<ul><li>'''Original version''': youtube.com/watch?v=D8MDnWPTheg</li><li>'''Classic version''': youtube.com/watch?v=MFP4dT_nIL4
<references />
== Links ==
<u>NOTE</u>: The following [[video]] contains [[graphic content]]!
* youtube.com/watch?v=D8MDnWPTheg
* '''Earlier version''': youtube.com/watch?v=MFP4dT_nIL4
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[[Category:1980s]]
[[Category:1980s]]
[[Category:PSAs]]
[[Category:PSAs]]
[[Category:United Kingdom]]</li></ul>
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Latest revision as of 05:53, 9 October 2023

Content Warning!
The following work contains content and material that some may find shocking. Reader discretion is advised.

Dumb Animals is the name of a public information film, made by a charity known as "Respect For Animals" attempting to stop animal fur trading.

The commercial begins with three women in the boutique showing off their fur coats with pop music playing along in the background, However, as they start to spin, their coats spreading out blood right in front of the people with animals screaming in the background. The commercial ends with a woman walking out while holding a coat that was covered in blood, and a text displaying "It takes up to 40 dumb animals to make a fur coat, But only one to wear it."

A poster for "Dumb Animals" was created through the collaborative efforts of art director Jeremy Pemberton and renowned fashion photographer David Bailey. The poster featured the lower body of a woman donning a short black skirt, tights, and high-heeled shoes. Behind her trailed a fur coat, leaving a trail of bright red blood in its wake. The work was commissioned by the anti-fur organization Lynx as a protest against the fur industry, forming part of a compelling campaign in collaboration with Greenpeace.[1]

References

Links

NOTE: The following video contains graphic content!

  • youtube.com/watch?v=D8MDnWPTheg
  • Earlier version: youtube.com/watch?v=MFP4dT_nIL4
Dumb Animals is part of a series on  
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