Screamer Wiki

K-fee commercials: Difference between revisions

← Older edit
VisualWikitext
Adonys (talk | contribs)
Helper, Comment administrators, confirmed, rollback
153 edits
m fixed link
FF2007 (talk | contribs)
rollback
55 edits
The channel associated with the English Lite ads was deleted by the uploader himself. So links have been replaced with new ones.
Tags: Mobile edit Mobile web edit
 
(28 intermediate revisions by 9 users not shown)
Line 4: Line 4:
{{Infobox Commercial
{{Infobox Commercial
|title = '''K-fee commercials'''
|title = '''K-fee commercials'''
|image = HRK-fee.JPG
|image = K-fee auto high quality.jpg
|imagecaption = Auto, one of the well-known locations featured in the commercial... and where your nightmares took place.
|imagecaption = Auto, one of the well-known locations featured in the commercial... and where your nightmares took place.
|company = K-fee
|company = K-fee
Line 10: Line 10:
|aired in = 2004
|aired in = 2004
|banned advert = Yes
|banned advert = Yes
|country = Germany<br> United Kingdom
|country = Germany<br> United Kingdom <br> Ireland
|to advertise = A coffee drink
|to advertise = A coffee drink
}}
}}
{{Quote|Ever been so wide awake?|K-fee's iconic advertising campaign}}
{{Quote|Ever been so wide awake?|K-fee's iconic advertising campaign}}


In April 2004, a German beverage company named [[wikipedia:Jump scare#In advertising|'''K-fee''']] released nine 20-second-long television commercials as part of their ''Wide Awake'' campaign to advertise their coffee drink. These commercials have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting. However, their shocking visual is built to simulate the effect that the product has on the viewer.
In April 2004, the German beverage company [[wikipedia:Jump scare#In advertising|'''K-fee''']] released nine 20-second-long television commercials as part of their ''Wide Awake'' campaign to advertise their coffee drink. These commercials have been heavily criticized for their content and many feel that the adverts are very unprofessional and upsetting. However, their shocking nature is designed to simulate the effect that the product has on the viewer.


The commercials consist of peaceful scenes, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a zombie or a gargoyle screaming at the camera, followed by the company's advertising campaign and the product, accompanied by a fast heartbeat.
The commercials consist of peaceful scenes, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a zombie or a gargoyle screaming at the camera, followed by the company's advertising campaign and the product, accompanied by a fast heartbeat.
Line 23: Line 23:
An episode of ''[[Wikipedia:The Tonight Show with Jay Leno|The Tonight Show with Jay Leno]]'', aired in April 2005, featured a segment where the audience and [[wikipedia:Jay Leno|Jay]] reacted to K-fee's ''Car'' commercial. It was hosted on K-fee's official website from 2004 to 2007 along with the other adverts. The K-fee ''Car'' commercial was also featured in 2005 on ''[[wikipedia:...on Television|Tarrant on TV]]'', a famous British show, as well as on ''[[America's Funniest Home Videos]]''.  
An episode of ''[[Wikipedia:The Tonight Show with Jay Leno|The Tonight Show with Jay Leno]]'', aired in April 2005, featured a segment where the audience and [[wikipedia:Jay Leno|Jay]] reacted to K-fee's ''Car'' commercial. It was hosted on K-fee's official website from 2004 to 2007 along with the other adverts. The K-fee ''Car'' commercial was also featured in 2005 on ''[[wikipedia:...on Television|Tarrant on TV]]'', a famous British show, as well as on ''[[America's Funniest Home Videos]]''.  


On January 29th, 2021, Rhys Lapsley (Wollstone Studios, Rhys Productions 11 on this wiki) uploaded a [[Screamer Wiki:K-Fee : The Infamous Commercials Documentary|one-hour documentary video]] featuring the actors from the commercials as well as several others involved in their legacy of them.
On January 29th, 2021, Rhys Lapsley (Wollstone Studios, Rhys Productions 11 on this wiki) uploaded a [[Screamer Wiki:K-Fee : The Infamous Commercials Documentary|one-hour documentary video]] featuring the actors from the commercials as well as several others involved in their production.
== The commercials ==
== The commercials ==
Each commercial had both German and English versions, with the captions at the end in the respective language. There was also either a zombie or a gargoyle at the end of each advert. The zombie was played by American actor Brad Johnson, and the gargoyle was played by his brother, ''Adam Johnson''. These ads were first aired on television on April 30th, 2005. [[File:K-fee_zombie.jpg|thumb|250px|The K-fee zombie actor, Brad Johnson]]
Each commercial had both German and English versions, with the captions at the end in the respective language. There was also either a zombie or a gargoyle at the end of each advert. The zombie was played by American actor Brad Johnson, and the gargoyle was played by his brother, Adam Johnson. These ads were first aired on television on April 30th, 2005. [[File:K-fee_zombie.jpg|thumb|250px|The K-fee zombie actor, Brad Johnson]]


=== Commercials featuring the zombie ===
== Commercials featuring the zombie ==
* '''Car ''(Auto in German)''''': The commercial begins with a relaxing scene of a white car driving down a grassy hillside to soothing music. When the car passes behind a large tree, the camera follows. Once it pans off the tree, the car is gone. Then, a zombie suddenly pops into the scene very briefly accompanied by <span>a frightening scream,</span> scaring the viewer. This commercial is more commonly known as ''Ghost Car, Spooky Car'' or ''Scary Car Commercial''. The commercial was filmed at [https://goo.gl/maps/kB7FZJDSDA3cBSCx7 36°46'09.3"N 119°15'21.9"W], which is located near Kings Canyon Joint Unified, California.<ref>https://twitter.com/georainbolt/status/1613692024770727936</ref>
=== Car (Auto in German) ===
* '''Fishing ''(Angler in German)''''': This shows a man fishing in a lake, and not long afterward the zombie appears, surprisingly not looking directly into the camera as it screams.
The commercial begins with a relaxing scene of a white car driving down a grassy hillside to soothing music. When the car passes behind a large tree, the camera follows. Once it pans off the tree, the car is gone. Then, a zombie suddenly pops into the scene very briefly accompanied by <span>a frightening scream,</span> scaring the viewer. This commercial is more commonly known as ''Ghost Car, Spooky Car'' or ''Scary Car Commercial''. The commercial was filmed at [https://goo.gl/maps/kB7FZJDSDA3cBSCx7 36°46'09.3"N 119°15'21.9"W], which is located near Kings Canyon Joint Unified, California.<ref>https://twitter.com/georainbolt/status/1613692024770727936</ref>
* '''Yoga''': This shows a person practicing yoga on a cliff, and as soon as the person lifts their hand, the zombie seemingly appears out of nowhere, screaming. (The zombie chroma key seems to be the same one used in the Fishing/Angler ad, but the dark obscures its face.) This commercial was likely filmed at [[Wikipedia:Joshua Tree National Park|Joshua Tree National Park]]<ref>34° 00′ 58.18″ N, 116° 09′ 34.27″ W</ref>.
=== Fishing (Angler in German) ===
* '''Meadow ''(Wiese in German)''''': The video starts with a field of wildflowers and a pollinating bee. It then cuts to a meadow with some bicycles leaning against a large tree, and the camera stops moving at a certain point. The zombie, not long afterward, shows up from the left side of the screen and screams.
This shows a man fishing in a lake, and not long afterward the zombie appears, surprisingly not looking directly into the camera as it screams.
* '''Surfing''': This is a far away view of a person on a beach going to the ocean to go surfing. Then the zombie appears from the right side of the screen and screams. (The zombie chroma key seems to be the same one used in the Car/Auto ad, but it's zoomed in.) This commercial is also known as Beach 3, or Surfer.
=== Yoga ===
This shows a person practicing yoga on a cliff, and as soon as the person lifts their hand, the zombie seemingly appears out of nowhere, screaming. (The zombie chroma key seems to be the same one used in the Fishing/Angler ad, but the dark obscures its face.) This commercial was likely filmed at [[Wikipedia:Joshua Tree National Park|Joshua Tree National Park]]<ref>34° 00′ 58.18″ N, 116° 09′ 34.27″ W</ref>.
=== Meadow (Wiese in German) ===
The video starts with a field of wildflowers and a pollinating bee. It then cuts to a meadow with some bicycles leaning against a large tree, and the camera stops moving at a certain point. The zombie, not long afterward, shows up from the left side of the screen and screams.
=== Surfing ===
This is a far away view of a person on a beach going to the ocean to go surfing. Then the zombie appears from the right side of the screen and screams. (The zombie chroma key seems to be the same one used in the Car/Auto ad, but it's zoomed in. It isn’t as blurry as in Car/Auto. The Zombie’s chroma key here has an extra frame though.) This commercial is also known as Beach 3, or Surfer.


[[File:K-fee_gargoyle.jpg|thumb|250px|The K-fee gargoyle actor, Adam Johnson]]
[[File:K-fee_gargoyle.jpg|thumb|250px|The K-fee gargoyle actor, Adam Johnson]]


=== Commercials featuring the gargoyle ===
== Commercials featuring the gargoyle ==
* '''Beach ''(Strand in German)''''': This depicts two lovers on a beach about to kiss, and just as they do, the gargoyle jumps up screaming from the bottom of the screen, blocking the view, with blood dripping from its mouth. K-fee Beach was filmed at Point Dume State Beach.
=== Beach (Strand in German) ===
* '''Boardwalk ''(Weg in German)''''': This shows a relaxing scene of a boardwalk near a beach, with a jogger in the distance who can be heard breathing, and soon stops to take a break and look at the beach. The camera then pans to the beach as well, and shortly after it stops moving, the gargoyle appears upside-down and screams. This commercial is also known as ''Beach 2''. This commercial was filmed at Moonstone Beach Boardwalk in Cambria, CA.
This depicts two lovers on a beach about to kiss, and just as they do, the gargoyle jumps up screaming from the bottom of the screen, blocking the view, with blood dripping from its mouth. K-fee Beach was filmed at Point Dume State Beach.
* '''Buddha''': This depicts a woman sitting in a garden, meditating near a Buddha statue. The camera briefly cuts to the statue and then to the woman, and when it moves away to its original view, the gargoyle jumps up screaming. Its face is so close to the camera that it is out of focus.
=== Boardwalk (Weg in German) ===
* '''Golf''': A man is shown golfing from far away. Eventually, a faint putting sound is heard, and shortly afterward, the gargoyle appears upside-down and screams. This is the only spot that does not include any background music.
This shows a relaxing scene of a boardwalk near a beach, with a jogger in the distance who can be heard breathing, and soon stops to take a break and look at the beach. The camera then pans to the beach as well, and shortly after it stops moving, the gargoyle appears upside-down and screams. This commercial is also known as ''Beach 2''. This commercial was filmed at Moonstone Beach Boardwalk in Cambria, CA.
=== Buddha ===
This depicts a woman sitting in a garden, meditating near a Buddha statue. The camera briefly cuts to the statue and then to the woman, and when it moves away to its original view, the gargoyle jumps up screaming. Its face is so close to the camera that it is out of focus.
=== Golf ===
A man is shown golfing from far away. Eventually, a faint putting sound is heard, and shortly afterward, the gargoyle appears upside-down and screams. This is the only spot that does not include any background music.


==K-fee radio advertisements==
==K-fee radio advertisements==
Line 50: Line 59:


=== Love ===
=== Love ===
* '''''English version '''(0:33)'': The ad starts with lullaby music and a young girl's voice saying, "Mummy mummy, how much do you love me?" Then, a woman's voice says: "I love you from here to the moon." "How far is that?" "Hm. It's so far." "Is that so much?" "Yes, my love. I love you so much. Now close your eyes sweetie, and listen while I read you a story. Once upon a time, there was a little dormouse called Piff. One day, it went..." Then, the sentence gets interrupted by the same loud scream used in the other commercials. Then, a voice reads "Ever been so wide awake? K-fee. Canned caffeine with coffee."
* '''''English version '''(0:33)'': The ad starts with lullaby music and a young girl's voice saying, "Mummy mummy, how much do you love me?" Then, a woman's voice says: "I love you from here to the moon." "How far is that?" "Hm. It's so far." "Is that so much?" "Yes, my love. I love you so much. Now close your eyes sweetie, and listen while I read you a story. Once upon a time, there was a little doormouse called Piff. One day, it went..." Then, the sentence gets interrupted by the same loud scream used in the other commercials. Then, a voice reads "Ever been so wide awake? K-fee. Canned caffeine with coffee."
* '''''German version''' (0:37)'': Kind: "Mama, Mama, wie lieb hast du mich?"  Mama: "Ich hab dich von hier bis zum Mond lieb!"  Kind: "Wie weit ist denn das?"  Mama: "Das ist sooooo weit."  Kind: "Ist das soooo doll?"  Mama: "Ja, mein Süßes. Soooo doll lieb hab ich dich. Und jetzt macht mein kleines Krümelchen mal die Augen zu und hört schön hin, denn jetzt les ich dir noch eine kleine Geschichte vor… Es war einmal eine kleine Haselmaus namens Piff. Eines Morgens…"
* '''''German version''' (0:37)'': Kind: "Mama, Mama, wie lieb hast du mich?"  Mama: "Ich hab dich von hier bis zum Mond lieb!"  Kind: "Wie weit ist denn das?"  Mama: "Das ist sooooo weit."  Kind: "Ist das soooo doll?"  Mama: "Ja, mein Süßes. Soooo doll lieb hab ich dich. Und jetzt macht mein kleines Krümelchen mal die Augen zu und hört schön hin, denn jetzt les ich dir noch eine kleine Geschichte vor… Es war einmal eine kleine Haselmaus namens Piff. Eines Morgens…"


Line 83: Line 92:
*'''Producer:''' Kai Stoecker
*'''Producer:''' Kai Stoecker
*'''Advertising Agency:''' Jung von Matt (Hamburg, Germany)
*'''Advertising Agency:''' Jung von Matt (Hamburg, Germany)
*'''Creative Directors:''' Costantin Kaloff, Ove Gley
*'''Creative Directors:''' Constantin Kaloff, Ove Gley
*'''Art Director:''' Frank Aldorf
*'''Art Director:''' Frank Aldorf
*'''Production Company:''' Cobblestone Filmproduktion
*'''Production Company:''' Cobblestone Filmproduktion
Line 92: Line 101:


== Parodies ==
== Parodies ==
On the Internet, an alternate ending shows, instead of the product and the slogan, the text: "'''Now...Go Change Your Shorts And Get Back To Work!'''" in Arial Black instead of the normal ending; the video has gained over 12 million views as of 2018.<ref>youtube.com/watch?v=HqGsT6VM8Vg Version with alternate text.</ref> Other manifestations of this ad include being sent as part of a chain mail which supposedly depicts a ghost appearing during the filming of a television ad (sometimes from Great Britain); the viewer is instructed to follow the car closely, as a "mist" is supposed to appear next to the car at some point. The "mist", of course, never does appear, and the commercial plays out as described above, much to the chagrin of the viewer.
On the Internet, an alternate ending shows, instead of the product and the slogan, the text: "'''Now...Go Change Your Shorts And Get Back To Work!'''" in Arial Black instead of the normal ending; the video has gained over 24 million views as of 2025.<ref>'''youtube.com/watch?v=HqGsT6VM8Vg''' - version with alternate text.</ref> Other manifestations of this ad include being sent as part of a chain mail which supposedly depicts a ghost appearing during the filming of a television ad (sometimes from Great Britain); the viewer is instructed to follow the car closely, as a "mist" is supposed to appear next to the car at some point. The "mist", of course, never does appear, and the commercial plays out as described above, much to the chagrin of the viewer.
 
A picture of the famous road from the commercials is one of the possible [[Wikipedia:404 error|404 error]] images given on [[Screamer Wiki]].


=== The Amazing World of Gumball ===
=== The Amazing World of Gumball ===
Line 104: Line 115:
File:Kaffee in hohen Dosen.png|"Kaffee in hohen Dosen"
File:Kaffee in hohen Dosen.png|"Kaffee in hohen Dosen"
File:Kaffee in hohen Dosen. with orange bottom text.png|Kaffee in hohen Dosen with the orange text "Schrei als Klingelton? www.k-fee.de" (Translated to English as "Scream as a ringtone? www.k-fee.de")
File:Kaffee in hohen Dosen. with orange bottom text.png|Kaffee in hohen Dosen with the orange text "Schrei als Klingelton? www.k-fee.de" (Translated to English as "Scream as a ringtone? www.k-fee.de")
File:K-Fee Branding With ProSieben URL.jpeg|Kaffee in hohen Dosen with the orange text "Schrei als Klingelton? www.ProSieben.de" (Translated to English as "Scream as a ringtone? www.ProSieben.de") As seen on the German ProSieben TV channel.
File:Ever been so wide awake.png|"Ever been so wide awake?"
File:Ever been so wide awake.png|"Ever been so wide awake?"
File:Canned caffeine with coffee.png|"Canned caffeine with coffee."
File:Canned caffeine with coffee.png|"Canned caffeine with coffee."
Line 158: Line 170:
==== <u>'''English''':</u> ====
==== <u>'''English''':</u> ====
*'''Car:''' youtube.com/watch?v=buhMz2Bh4cc
*'''Car:''' youtube.com/watch?v=buhMz2Bh4cc
*'''Car (Different Branding Text)''': youtube.com/watch?v=9ve7jse5_eo
*'''Car (Different Branding Text)''': youtube.com/watch?v=r5UT7qFpbF8?feature=shared
*'''Fishing:''' youtube.com/watch?v=HGTsojFNm1s
*'''Fishing:''' youtube.com/watch?v=HGTsojFNm1s
*'''Buddha:''' youtube.com/watch?v=378At8DUXzE
*'''Buddha:''' youtube.com/watch?v=378At8DUXzE
Line 195: Line 207:
*'''Golf:''' youtube.com/watch?v=31z8xaYDONA
*'''Golf:''' youtube.com/watch?v=31z8xaYDONA
==== '''<u>English</u>''': ====
==== '''<u>English</u>''': ====
*'''Car:''' youtube.com/watch?v=pZBEjRv0P2w
*'''Car:''' youtube.com/watch?v=EDzURytSxgg
*'''Beach:''' youtube.com/watch?v=T-h2aeuG-38
*'''Beach:''' youtube.com/watch?v= oFKjqLapKO0
*'''Golf:''' youtube.com/watch?v=KSeb2Mt-1Qs
*'''Golf:''' youtube.com/watch?v= oiJUXAVIST0


==Languages==
==Languages==
Line 212: Line 224:
[[Category:Commercials]]
[[Category:Commercials]]
[[Category:K-fee]]
[[Category:K-fee]]
[[Category:Germany]]
[[Category:Screamers featured on America's Funniest Home Videos]]
[[Category:Screamers featured on America's Funniest Home Videos]]
[[Category:Internet memes]]
[[Category:Internet memes]]
{{Comments}}
{{Comments}}
Retrieved from "https://screamer.wiki/K-fee_commercials"