K-fee commercials: Difference between revisions

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In April 2005, a German beverage company named [[wikipedia:Jump scare#In advertising|'''K-fee''']] released nine 20-second-long television commercials as part of their ''Wide Awake'' campaign to advertise their coffee drink. These commercials have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting, though their shocking visual is built to simulate the effect that the product has on the viewer.
In April 2005, a German beverage company named [[wikipedia:Jump scare#In advertising|'''K-fee''']] released nine 20-second-long television commercials as part of their ''Wide Awake'' campaign to advertise their coffee drink. These commercials have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting, though their shocking visual is built to simulate the effect that the product has on the viewer.


The commercials consist of peaceful scenes, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a zombie or a gargoyle screaming at the camera, followed by the company's slogan and the product.
The commercials consist of peaceful scenes, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a zombie or a gargoyle screaming at the camera, followed by the company's slogan and the product, accompanied by the fast heartbeat.


K-fee received a lot of complaints from their viewers, and soon after that, the ads stopped being aired on television. Some people say that on some other occasions, a warning message was displayed before the advert played, informing any young children, easily scared individuals, and people with heart or certain health conditions to not view the footage. However, this is unproven.
K-fee received a lot of complaints from their viewers, and soon after that, the ads stopped being aired on television. Some people say that on some other occasions, a warning message was displayed before the advert played, informing any young children, easily scared individuals, and people with heart or certain health conditions to not view the footage. However, this is unproven.
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On January 29th, 2021, Rhys Lapsley (Wollstone Studios, Rhys Productions 11 on this wiki) uploaded a [[Screamer Wiki:K-Fee : The Infamous Commercials Documentary|one-hour documentary video]] featuring the actors from the commercials as well as several others involved in their legacy of them.
On January 29th, 2021, Rhys Lapsley (Wollstone Studios, Rhys Productions 11 on this wiki) uploaded a [[Screamer Wiki:K-Fee : The Infamous Commercials Documentary|one-hour documentary video]] featuring the actors from the commercials as well as several others involved in their legacy of them.
== '''The commercials''' ==
== The commercials ==
Each commercial had both German and English versions, with the captions at the end in the respective language. There was also either a zombie or a gargoyle at the end of each advert. The zombie was played by American actor Brad Johnson, and the gargoyle was played by his brother, ''Adam Johnson''. These ads were first aired on television on April 30th, 2005. [[File:K-fee_zombie.jpg|thumb|250px|The K-fee zombie actor, Brad Johnson]]
Each commercial had both German and English versions, with the captions at the end in the respective language. There was also either a zombie or a gargoyle at the end of each advert. The zombie was played by American actor Brad Johnson, and the gargoyle was played by his brother, ''Adam Johnson''. These ads were first aired on television on April 30th, 2005. [[File:K-fee_zombie.jpg|thumb|250px|The K-fee zombie actor, Brad Johnson]]


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