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{{Quote|Even been so wide awake?|K-fee's iconic slogan}}{{#seo: | {{Quote|Even been so wide awake?|K-fee's iconic slogan}}{{#seo: | ||
|keywords=kfee, ghost car, kfee commercial, kfee advertisements, kfee wiki, Kfee brad johnson, Kfee zombie, Kfee gargoyle, Kfee beach commercial, kfee drink, k-fee machines, Ghost Car commercial, Ghost Car German, K-fee German, What is Kfee?, What is Kfee, give this a | |keywords=kfee, ghost car, kfee commercial, kfee advertisements, kfee wiki, Kfee brad johnson, Kfee zombie, Kfee gargoyle, Kfee beach commercial, kfee drink, k-fee machines, Ghost Car commercial, Ghost Car German, K-fee German, What is Kfee?, What is Kfee, give this a Featured Snippet Google!, Kfee commercial, K-fee commercial, Kfee German, Kfee Cast, Kfee coffee product, Kfee product, Kfee coffee machines, K-fee coffee machines, K-fee Advertisements | ||
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|to advertise = A coffee drink | |to advertise = A coffee drink | ||
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In April 2005, a German beverage company named [[wikipedia:Jump scare#In advertising|'''K-fee''']] released nine 20-second-long television commercials as part of their ''Wide Awake'' campaign to advertise their coffee drink. These commercials have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting, | In April 2005, a German beverage company named [[wikipedia:Jump scare#In advertising|'''K-fee''']] released nine 20-second-long television commercials as part of their ''Wide Awake'' campaign to advertise their coffee drink. These commercials have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting. However, their shocking visual is built to simulate the effect that the product has on the viewer. | ||
The commercials consist of peaceful scenes, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a zombie or a gargoyle screaming at the camera, followed by the company's slogan and the product, accompanied by a fast heartbeat. | The commercials consist of peaceful scenes, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a zombie or a gargoyle screaming at the camera, followed by the company's slogan and the product, accompanied by a fast heartbeat. | ||
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=== Commercials featuring the zombie === | === Commercials featuring the zombie === | ||
* '''Car ''(Auto in German)''''': The commercial begins with a relaxing scene of a white car driving down a grassy hillside to soothing music. When the car passes behind a large tree, the camera follows. Once it pans off the tree, the car is gone. Then, a zombie suddenly pops into the scene very briefly accompanied by <span>a frightening scream,</span> scaring the viewer. This commercial is more commonly known as ''Ghost Car, Spooky Car'' or ''Scary Car Commercial''. The commercial was filmed at [https://goo.gl/maps/kB7FZJDSDA3cBSCx7 36°46'09.3"N 119°15'21.9"W], which is located near Kings Canyon Joint Unified, California.<ref>https://twitter.com/georainbolt/status/1613692024770727936</ref> | * '''Car ''(Auto in German)''''': The commercial begins with a relaxing scene of a white car driving down a grassy hillside to soothing music. When the car passes behind a large tree, the camera follows. Once it pans off the tree, the car is gone. Then, a zombie suddenly pops into the scene very briefly accompanied by <span>a frightening scream,</span> scaring the viewer. This commercial is more commonly known as ''Ghost Car, Spooky Car'' or ''Scary Car Commercial''. The commercial was filmed at [https://goo.gl/maps/kB7FZJDSDA3cBSCx7 36°46'09.3"N 119°15'21.9"W], which is located near Kings Canyon Joint Unified, California.<ref>https://twitter.com/georainbolt/status/1613692024770727936</ref> | ||
* '''Fishing ''(Angler in German)''''': This shows a man fishing in a lake, and not long | * '''Fishing ''(Angler in German)''''': This shows a man fishing in a lake, and not long afterwards the zombie appears, surprisingly not looking directly into the camera as it screams. | ||
* '''Yoga''': This shows a person | * '''Yoga''': This shows a person practising yoga on a cliff, and as soon as the person lifts their hand, the zombie seemingly appears out of nowhere, screaming. The dark obscures its face. This commercial was likely filmed at [[Wikipedia:Joshua Tree National Park|Joshua Tree National Park]]<ref>34° 00′ 58.18″ N, 116° 09′ 34.27″ W</ref>. | ||
* '''Meadow ''(Wiese in German)''''': The video starts with a field of wildflowers and a pollinating bee. It then cuts to a meadow with some bicycles leaning against a large tree, and the camera stops moving at a certain point. Not long afterward, the zombie shows up from the left side of the screen and screams. | * '''Meadow ''(Wiese in German)''''': The video starts with a field of wildflowers and a pollinating bee. It then cuts to a meadow with some bicycles leaning against a large tree, and the camera stops moving at a certain point. Not long afterward, the zombie shows up from the left side of the screen and screams. | ||
* '''Surfing''': This is a faraway view of a person on a beach going to the ocean to go surfing. Then the zombie appears from the right side of the screen and screams. The zombie chroma key seems to be the same one used in the Car/Auto ad, but it's zoomed in. Also, This commercial is also known as Beach 3, | * '''Surfing''': This is a faraway view of a person on a beach going to the ocean to go surfing. Then the zombie appears from the right side of the screen and screams. The zombie chroma key seems to be the same one used in the Car/Auto ad, but it's zoomed in. Also, This commercial is also known as Beach 3, or Surfer. | ||
[[File:K-fee_gargoyle.jpg|thumb|250px|The K-fee gargoyle actor, Adam Johnson]] | [[File:K-fee_gargoyle.jpg|thumb|250px|The K-fee gargoyle actor, Adam Johnson]] | ||
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* '''Boardwalk ''(Weg in German)''''': This shows a relaxing scene of a boardwalk near a beach, with a jogger in the distance who can be heard breathing, and soon stops to take a break and look at the beach. The camera then pans to the beach as well, and shortly after it stops moving, the gargoyle appears upside-down and screams. This commercial is also known as ''Beach 2''. This commercial was filmed at Moonstone Beach Boardwalk in Cambria, CA. | * '''Boardwalk ''(Weg in German)''''': This shows a relaxing scene of a boardwalk near a beach, with a jogger in the distance who can be heard breathing, and soon stops to take a break and look at the beach. The camera then pans to the beach as well, and shortly after it stops moving, the gargoyle appears upside-down and screams. This commercial is also known as ''Beach 2''. This commercial was filmed at Moonstone Beach Boardwalk in Cambria, CA. | ||
* '''Buddha''': This depicts a woman sitting in a garden, meditating near a Buddha statue. The camera briefly cuts to the statue and then to the woman, and when it moves away to its original view, the gargoyle jumps up screaming. Its face is so close to the camera that it is out of focus. | * '''Buddha''': This depicts a woman sitting in a garden, meditating near a Buddha statue. The camera briefly cuts to the statue and then to the woman, and when it moves away to its original view, the gargoyle jumps up screaming. Its face is so close to the camera that it is out of focus. | ||
* '''Golf''': A man is shown golfing from far away. Eventually, a faint putting sound is heard, and shortly | * '''Golf''': A man is shown golfing from far away. Eventually, a faint putting sound is heard, and shortly afterwards, the gargoyle appears upside-down and screams. This is the only spot that does not include any background music. | ||
==K-fee radio advertisements== | ==K-fee radio advertisements== | ||
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=== Investment === | === Investment === | ||
* '''''English version '''(0:29)'': The ad starts with a man saying the following: "Would you like to know how to make more of your money? Then, listen carefully. We've got an investment tip for you that promises top returns. This investment will guarantee you a worry-free life and allow you to fulfill cherished dreams. All with a monthly payment starting from just 20 euros. All you have to do..." Then, the sentence gets interrupted by the same loud scream used in the other | * '''''English version '''(0:29)'': The ad starts with a man saying the following: "Would you like to know how to make more of your money? Then, listen carefully. We've got an investment tip for you that promises top returns. This investment will guarantee you a worry-free life and allow you to fulfill cherished dreams. All with a monthly payment starting from just 20 euros. All you have to do..." Then, the sentence gets interrupted by the same loud scream used in the other commercials. Then, a voice reads "Ever been so wide awake? K-fee. Canned caffeine with coffee." | ||
* '''''German version''' (0:26)'': "Möchten Sie wissen, wie Sie mehr aus Ihrem Geld machen? Dann hören Sie jetzt gut zu. Wir haben für Sie einen Anlagetipp mit einer Top-Rendite. Diese Anlage garantiert Ihnen ein sorgenfreies Leben. Und erlaubt es Ihnen, lang gehegte Wünsche zu erfüllen. Und das bereits ab einer monatlichen Einzahlung von nur 20 Euro. Sie müssen einfach nur..." | * '''''German version''' (0:26)'': "Möchten Sie wissen, wie Sie mehr aus Ihrem Geld machen? Dann hören Sie jetzt gut zu. Wir haben für Sie einen Anlagetipp mit einer Top-Rendite. Diese Anlage garantiert Ihnen ein sorgenfreies Leben. Und erlaubt es Ihnen, lang gehegte Wünsche zu erfüllen. Und das bereits ab einer monatlichen Einzahlung von nur 20 Euro. Sie müssen einfach nur..." | ||
=== Love === | === Love === | ||
* '''''English version '''(0:33)'': The ad starts with lullaby music and a young girl's voice saying | * '''''English version '''(0:33)'': The ad starts with lullaby music and a young girl's voice saying, "Mummy mummy, how much do you love me?" Then, a woman's voice says: "I love you from here to the moon." "How far is that?" "Hm. It's so far." "Is that so much?" "Yes, my love. I love you so much. Now close your eyes sweetie, and listen while I read you a story. Once upon a time, there was a little dormouse called Piff. One day, it went..." Then, the sentence gets interrupted by the same loud scream used in the other commercials. Then, a voice reads "Ever been so wide awake? K-fee. Canned caffeine with coffee." | ||
* '''''German version''' (0:37)'': Kind: "Mama, Mama, wie lieb hast du mich?" Mama: "Ich hab dich von hier bis zum Mond lieb!" Kind: "Wie weit ist denn das?" Mama: "Das ist sooooo weit." Kind: "Ist das soooo doll?" Mama: "Ja, mein Süßes. Soooo doll lieb hab ich dich. Und jetzt macht mein kleines Krümelchen mal die Augen zu und hört schön hin, denn jetzt les ich dir noch eine kleine Geschichte vor… Es war einmal eine kleine Haselmaus namens Piff. Eines Morgens…" | * '''''German version''' (0:37)'': Kind: "Mama, Mama, wie lieb hast du mich?" Mama: "Ich hab dich von hier bis zum Mond lieb!" Kind: "Wie weit ist denn das?" Mama: "Das ist sooooo weit." Kind: "Ist das soooo doll?" Mama: "Ja, mein Süßes. Soooo doll lieb hab ich dich. Und jetzt macht mein kleines Krümelchen mal die Augen zu und hört schön hin, denn jetzt les ich dir noch eine kleine Geschichte vor… Es war einmal eine kleine Haselmaus namens Piff. Eines Morgens…" | ||
=== Relaxation === | === Relaxation === | ||
* '''''English version''' (0:49)'': The ad starts with the same music used in the K-fee Buddha commercial. Then, a soft-spoken woman's voice said the following: "And now, an exercise to help you relax. Make yourself comfortable. Close your eyes. Breathe in deeply through your nose. Keep your mouth shut. Feel that deep breath go down to your tummy. In, and out. And in, and out. And in, and out. And in, and..." Then, the sentence gets interrupted by the same loud scream used in the other | * '''''English version''' (0:49)'': The ad starts with the same music used in the K-fee Buddha commercial. Then, a soft-spoken woman's voice said the following: "And now, an exercise to help you relax. Make yourself comfortable. Close your eyes. Breathe in deeply through your nose. Keep your mouth shut. Feel that deep breath go down to your tummy. In, and out. And in, and out. And in, and out. And in, and..." Then, the sentence gets interrupted by the same loud scream used in the other commercials. Then, a voice reads "Ever been so wide awake? K-fee. Canned caffeine with coffee." | ||
* '''''German version '''(0:38)'': "Zu Ihrer Entspannung nun eine Übung. Machen Sie es sich bequem. Schließen Sie die Augen, atmen Sie durch die Nase tief ein. Der Mund bleibt dabei geschlossen. Atmen Sie tief in den Unterbauch. Ein, und aus. Und ein, und aus. Und ein, und…" | * '''''German version '''(0:38)'': "Zu Ihrer Entspannung nun eine Übung. Machen Sie es sich bequem. Schließen Sie die Augen, atmen Sie durch die Nase tief ein. Der Mund bleibt dabei geschlossen. Atmen Sie tief in den Unterbauch. Ein, und aus. Und ein, und aus. Und ein, und…" | ||
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* '''Beach ''(Light)''''': A smiling teddy bear (possibly a hand puppet) appears instead of the gargoyle and giggles. The piano music in the background is higher pitched than in the original version. This spot advertises K-fee Latte Macchiato Classic. | * '''Beach ''(Light)''''': A smiling teddy bear (possibly a hand puppet) appears instead of the gargoyle and giggles. The piano music in the background is higher pitched than in the original version. This spot advertises K-fee Latte Macchiato Classic. | ||
* '''Auto ''(Light)''''': A man in a light polo shirt appears from the bottom instead of the zombie and softly says “Boo!” in an effeminate, almost teasing voice. Once again, the background music is higher-pitched, and the advertised product is K-fee Latte Macchiato Classic. | * '''Auto ''(Light)''''': A man in a light polo shirt appears from the bottom instead of the zombie and softly says “Boo!” in an effeminate, almost teasing voice. Once again, the background music is higher-pitched, and the advertised product is K-fee Latte Macchiato Classic. | ||
* '''Golf ''(Light)''''': A man in a Demon mask appears from below instead of the upside-down gargoyle from above and says | * '''Golf ''(Light)''''': A man in a Demon mask appears from below instead of the upside-down gargoyle from above and says "Roooaaar!" in a calm voice. He can already be seen clumsily attempting to hide at the bottom of the screen before he rises. More birds are chirping in the background than in the original version. This spot advertises K-fee Latte Macchiato Vanilla. | ||
== K-fee magazine advertisements == | == K-fee magazine advertisements == | ||
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== Videos == | == Videos == | ||
<center><youtube width="320" height="180">APpqWBzQ8QU</youtube><youtube width="320" height="180">lnnxURHT2Ak</youtube><youtube width="320" height="180">trd0L675Lrg</youtube><youtube width="320" height="180">0HXlNh6nxpQ</youtube><youtube width="320" height="180">-jyzLMP3Euc</youtube><!----Our wiki is | <center><youtube width="320" height="180">APpqWBzQ8QU</youtube><youtube width="320" height="180">lnnxURHT2Ak</youtube><youtube width="320" height="180">trd0L675Lrg</youtube><youtube width="320" height="180">0HXlNh6nxpQ</youtube><youtube width="320" height="180">-jyzLMP3Euc</youtube><!----Our wiki is featured here by wavywebsurf in this video at 7:36----></center> | ||
[[File:KfeeNoScream.ogg|K-fee Car music without the scream.]] | [[File:KfeeNoScream.ogg|K-fee Car music without the scream.]] | ||
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== Trivia == | == Trivia == | ||
* This is the fourth-largest page, and also the [[Special:LongPages|'''third-largest page''']] for one of these commercials, having {{PAGESIZE:{{FULLPAGENAME}}|R}} bytes as of the current revision. | * This is the fourth-largest page, and also the [[Special:LongPages|'''third-largest page''']] for one of these commercials, having {{PAGESIZE:{{FULLPAGENAME}}|R}} bytes as of the current revision. | ||
* This article was nominated in the featured article on | * This article was nominated in the featured article on {{SITENAME}} on January 11th, 2019. | ||
== References == | == References == | ||
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== Links == | == Links == | ||
* ''[[:Category:K-fee|All screamers using K-fee commercials]]'' | * ''[[:Category:K-fee|All screamers using K-fee commercials]]'' | ||
*'''The original scream:''' https://www.audiomicro.com/human-roar-comedy-cartoon-yell-royalty-free-stock-music-903173 | |||
=== '''Television advertisements''' === | === '''Television advertisements''' === | ||
<u>NOTE</u>: The following videos contain [[screamers]]! | <u>NOTE</u>: The following videos contain [[screamers]]! | ||
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*'''[[Finder Lurker's K-fee Parodies]]''' | *'''[[Finder Lurker's K-fee Parodies]]''' | ||
*'''[[Girl on Bike]]''' | *'''[[Girl on Bike]]''' | ||
[[Category:Videos]] | [[Category:Videos]] | ||