Secret Message In McDonalds Advert!
The video starts with text that talks about a strange discovery in the McDonald's logo. The logo is displayed for a split second afterwards. More text asks if you've seen it. It then proceeds to show it again, but after the second flash, a picture of Jack Attack from The 1992's cult horror movie Demonic Toys appears with two, extremely loud screams, followed by a text reading "Strange".
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NOTE: The following video contains a screamer!