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|To Advertise = "The Nun" film | |To Advertise = "The Nun" film | ||
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{{Wikipedia:The Nun (2018 film)|'''The Nun''']] is a Gothic supernatural horror film directed by Corin Hardy and written by Gary Dauberman, from a story by Dauberman and James Wan. It is a spin-off of 2016's ''[[Wikipedia:The Conjuring 2|The Conjuring 2]]'' and the | {{Wikipedia:The Nun (2018 film)|'''The Nun''']] is a Gothic supernatural horror film directed by Corin Hardy and written by Gary Dauberman, from a story by Dauberman and James Wan. It is a spin-off of 2016's ''[[Wikipedia:The Conjuring 2|The Conjuring 2]]'' and the [[Wikipedia:The Conjuring Universe (franchise)|The Conjuring Universe]]. It was released in September 2018. | ||
In August 2018, The Movie started its advertising campaign on [[YouTube]]. However, instead of using the movie's trailer, users were instead tricked by a 5-second unskippable ad by The Nun. | In August 2018, The Movie started its advertising campaign on [[YouTube]]. However, instead of using the movie's trailer, users were instead tricked by a 5-second unskippable ad by The Nun. | ||
===The ads would lure the user into a false sense of security, by doing one of the following:=== | ===The ads would lure the user into a false sense of security, by doing one of the following:=== | ||
* A few seconds of a volume icon going up and down (much like MacOS/iOS) for a few seconds, to trick the user into thinking it's an advert by Apple, before The Nun | * A few seconds of a volume icon going up and down (much like MacOS/iOS) for a few seconds, to trick the user into thinking it's an advert by Apple, before The Nun appears with an incredibly loud scream. | ||
* A fake buffering logo, to trick the user into thinking the ad is struggling to load, then The Nun (Valak) appears with a loud scream. | * A fake buffering logo, to trick the user into thinking the ad is struggling to load, then The Nun (Valak) appears with a loud scream. | ||
* Nothing about 5 seconds, then The Nun pops up along with a loud scream. | * Nothing about 5 seconds, then The Nun pops up along with a loud scream. | ||
* A spinning ball, much like the "''Beach ball of death''" found on Apple Macs. | * A spinning ball, much like the "''Beach ball of death''" found on Apple Macs. | ||
* Fades into a hall, then slowly moves down the room, a bell tolls, then The Nun | * Fades into a hall, then slowly moves down the room, a bell tolls, then The Nun appears. | ||
After many users complaints, YouTube pulled the ads from their site for containing "shocking content". | After many users complaints, YouTube pulled the ads from their site for containing "shocking content". |
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