K-fee commercials: Difference between revisions
(Undo revision 24830 by Kyounghee Choi (talk) Reason: This is not what the radio ads actually depict.) |
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In 1998 through February of 2009, German caffeine company ''K-fee'' released nine 20-second long television commercials as part of their ''Wide Awake'' campaign for their coffee drink. These adverts have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting, though its shocking visual is built to simulate the effect that the product has on the viewer. | In 1998 through February of 2009, German caffeine company ''K-fee'' released nine 20-second long television commercials as part of their ''Wide Awake'' campaign for their coffee drink. These adverts have been heavily criticized for their content and many feel that the adverts are very uncommercial and upsetting, though its shocking visual is built to simulate the effect that the product has on the viewer. | ||
The commercials consist of a peaceful scene, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a Zombie or a Gargoyle | The commercials consist of a peaceful scene, such as a car driving down a grassy hillside to soothing music. However, at some point in the ad, the scene gets briefly interrupted by either a Adam Johnson as Zombie or a Brad Johnson as Gargoyle (known as Batboy), by the screaming at the camera, followed by the company's slogan and the producting from English & German. | ||
K-fee received a lot of complaints from their viewers, and soon after that, the ads stopped being aired on television. Some people say that on some other occasions, a warning message was displayed before the advert played, informing any young children, individuals who are easily scared and people with heart conditions to not view the footage, however this could never be proved. | K-fee received a lot of complaints from their viewers, and soon after that, the ads stopped being aired on television. Some people say that on some other occasions, a warning message was displayed before the advert played, informing any young children, individuals who are easily scared and people with heart conditions to not view the footage, however this could never be proved. | ||
